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IDEA
A triptych of interactive installations transforming the Jetour X70 PLUS presentation into an immersive journey through the prism of human-machine interaction. "Clone Mirror" instantly creates digital twins of viewers, repeating their every movement with millisecond precision. "Screen of Desires" transforms the car body into a living surface where guests' thoughts materialize as text embracing the car's silhouette. "Future Predictor" reads biometric data from visitors' palms and generates personalized forecasts of the shared journey between human and automobile.
art
We reimagined the automobile presentation format, exploring various facets of relationships between humans and technology. Each installation not only demonstrated technical capabilities but created an emotional connection between viewer and vehicle, reflecting the brand's key values through unique interactive experiences: responsiveness, personalization, and anticipation of owner needs.
PRECISION
We developed and implemented three technologically complex systems simultaneously, coordinating the work of several teams. "Clone Mirror" used depth cameras and movement recognition algorithms to instantly track up to 10 people simultaneously. "Screen of Desires" integrated projection equipment with curved body surfaces, creating seamless images on complex geometry. "Future Predictor" combined thermal sensors and generative algorithms adapting content to each visitor's individual characteristics.
Three interactive installations at the Jetour X70 PLUS car launch event.
An interactive mirror depicting human clones following their every movement.
A text installation where the guests' wishes were displayed on an interactive screen wrapped around the car body.
And also the predictor of the future, where by putting a hand to the screen, the guest could see his own personalized prediction of the road future together with the new car.
